Do You Have a Plan for Your own Success?

After I ran a morning seminar in Cape Town last week, one of the attendees wrote the following in an email:

“Thank you for an inspiring talk on Tuesday morning. I now realise that what I have to offer has so much more potential than what I allow myself to believe. I am reflecting on what it is that withholds me to (sic) venture into the bigger world. And the one question that keeps bugging me since your talk is – am I scared of success?”

I think that this person shows such immense personal insight and honesty and it is important that we take a moment to reflect on what success in our respective fields would mean for each of us, and the impact that this would have on our lives.  We all want more money, freedom from debt, and not having to worry about how to pay the bills at the end of the month.  But the price of success can have another side: you lose your anonymity and your ability to come and go freely in your own city.

Little things like being able to sneak off to the shops on the weekend incognito or doing the school run with your hair in a state become something that you now have to plan and prepare for – have a strategy for.  Suddenly, you go to family functions and family members want to pump you for your expertise – free of charge!  Have you ever spoken to your hairdresser about this – about how their family members all expect free hair-cuts?  Well, when you become successful and recognised in your field of specialisation, your family members will start to expect free advice and consulations!

Success means that you have to be consistent.  People build up a perception and expectations of you, and heaven forbid that you let THEIR perceptions down despite the fact that you have had very little to do with the underlying assumptions that these perceptions are built on.

As you plan your path to success, factor in managing success itself.  Think of all of those people to whom enormous success has come suddenly – like Susan Boyle – who have battled to handle it.  Here are some questions you need to consider:

  1. What will your strategy for success be?
  2. How will you  integrate success into your life?
  3. How will your partner manage it?
  4. How will your family cope with your success?
  5. How will you sustain your success and increasing public persona?
  6. The more successful you become, the more people want from you, and the more people want to be associated with you.  How are you going to manage this?

I would recommend that you work with someone like a coach or psychologist in plotting your personal Success Strategy so that you can manage the process.  If you’d like some recommendations, please contact me.

About Niche Intelligence with Megan Hudson

WHERE CAN I HELP YOU: If you're a coach, consultant or service entrepreneur, I help you: ~ Build momentum in your business immediately by using my systematic approach to attracting clients and making sales; ~ Find and define your niche so that you attract your ideal clients easily; ~ Get clear on your messaging so that it's easy for you to tell people what you do, and how you can help them; ~ Learn how to make your coaching practice stand out in an over-crowded marketplace. WHAT DO I SPECIALISE IN: I specialise in helping coaches and consultants identify your niche using the V.O.I.C.E model that I've developed over more than a decades' worth of experience and practice - because we all have a VOICE. We just need to learn how to use it. My signature 12 week training course: The Marketing & Sales Accelerator for Coaches and Consultants pays for itself, with clients reporting an almost immediate return on investment through an influx of new business. Sound like something you could do with? Follow this link: https://bit.ly/2OvDPkX I also have a short self-study online course to help you find, define and refine your niche so that potential clients say: "That's EXACTLY who I want to work with", and sign you up as their coach. Find out more here: https://bit.ly/2NuEu78 To get a taste of my level of experience and expertise, you can download my useful, practical free guide: 5 Insider Secrets to Marketing Your Coaching Practice Without Spending a Cent here: https://bit.ly/2LOSY0u WHAT'S MY EXPERIENCE: My professional experience has been in the fields of marketing, advertising and PR, with over a decade in brand marketing and advertising. Having run my own businesses since 2001, I'm an experienced entrepreneur with management and business coaching, and training expertise, and have upscaled my business globally online at www.nicheintelligence.co.za. I have a degree in Politics and Languages, and qualified as a coach in 2001. I am also a qualified Ethologist, with a degree through an Onderstepoort-affiliated body, as well as having studied Psychology though UNISA. In addition to having been retained by COMENSA (the national professional body for coaches and mentors in South Africa) on a national basis in Marketing, PR, Special Projects & Social Media on and off since 2009, I run a number of successful businesses including a property business, a specialist marketing consultancy, and a marketing training company (developed in 2001) aimed at SME’s but tailored specifically to Coaches & Mentors. As external specialist consultant to COMENSA, the professional body for coaching and mentoring in SA for 7 years, and a founding co-editor and -publisher of SA Coaching News, a South African coaching magazine, coaching is in my DNA. I have also had online businesses since 2004, which have been the testing ground for many of the tricks that I teach my students. My teaching philosophy is to practically test something before it teach it, and to simplify as much as possible. I understand my typical client's aversion to publicity and also to the overwhelm that the whole online world represents, and so I work one-on-one with my clients to take successive baby steps to achieve an ideal balance of privacy and publicity. I strongly believe in contributing to South Africa and to its growth, and have run my SME Marketing course free of charge for a number of non-profit organisations. Because it delivers immediate results, the SME's that are able to grow their businesses, earn more money and create more employment. In addition, because MY clients' practices become more successful, I am able to impact on unemployment by creating opportunities for my clients to afford to outsource, work virtually or employ people to do work that they don't want to do. I've been a guest lecturer on many coaching and related programmes and have appeared in the media: on radio, TV, in specialist and consumer magazines and in the press. For more details, and to see what people have to say about my work, visit my website: www.nicheintelligence.co.za or check out my YouTube Channel here for free online marketing training resources: https://bit.ly/34cmA18
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